I help individual users, teams, organizations, and cultures adopt technology. I guide the people that build it to build the right product, and the people that need it to integrate and use it correctly to help them achieve their goals.

I have been focused on designing and scaling product in emerging tech for more than 20 years. I’ve worked hands-on with some of the biggest brands in the world on multi-million dollar initiatives, as well as first-time founders with a goal to establish traction and raise early funding.

I mentor graduate students, first-time entrepreneurs, and am an advisor and investor based in New York.

I take a first principles approach to design thinking: find a fundamental problem and craft a solution that provides real value to real humans.

I believe in measuring everything, respecting everyone, and holding both products and people accountable to drive business growth and build exceptional teams.

For collaboration opportunities, mentorship, or anything else, feel free to say hi.